B&H gives you hot tips

Posted by Jason on March 25th, 2008


B&H Photo and Video
Photo by Scott Beale / Laughing Squid

If you’re not already familiar with B&H I suspect you soon will be. For many it’s considered the Mecca of the imaging community. Countless travelers make the journey north every year, just to stand among the superior camera technology.

I once heard that at if you’re lucky, and if you’re standing in just the right spot, you’ll experience a feeling akin to euphoria. This, of course, comes directly before you realize you just dropped $1200 on a 70mm lens, at which point you begin to justify the purchase (and the journey) by calling it an investment, a smart business move, or simply blame it on mind-control.

But quasi-religious fanaticism aside, what interests me today is this email. In it were links to several fantastic articles from B&H about things that matter to videographers like myself. I was actually astonished at how relevant the information was. Their article on CCD and CMOS sensors was top-notch, covering the basics of each technology. It even went on to compare the technologies by giving fantastic animated examples for each.

B&H email newsletter

Another article about transferring mom and pop’s VHS tapes to DVD was also a good read. They covered several valid options for executing the task, and even offered up options on what kind of gear you might need to pull it off. And since they’re still a store, they’ll even sell it to you!

I suppose that’s a good – and bad – side-affect for these kinds of articles. Good because you know exactly what you’ll need and how much it costs. Bad because they’re blatantly pushing these products onto you, making me wonder if maybe at least this article has more to do with being overstocked on a certain analog to digital converter than concern for your parent’s degrading memories.

The last article pinpointed several ways to capture great sound even if you’re the only one on the shoot. This is something I’ve run into on just about every project I’ve worked on lately. It’s nice to see somebody offering good real-world solutions for this ever-present problem. Even better since it’s from a place I look to for most (if not all) of my production needs.

I’m not sure if these kind of email newsletters are new for B&H. I’ve been getting their stuff for a while, but usually just gloss over it. I think this is the first time I’ve seen articles instead of advertisements from them. But it’s definitely a welcome change. I look forward seeing what comes next from them. If only they would turn this into a regular blog instead of just an email newsletter.

One Response to “B&H gives you hot tips”

  1. Henry Posner says:

    Thank you. We’re very glad you’re so pleased. This is very gratifying.

    Henry Posner
    B&H Photo-Video

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My name is Jason. I have 7 years of freelance experience editing and shooting videos. I've got equipment, talent, and style.

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